Google & GE - A Powerful Voice

Yesterday Google and General Electric (GE), announced plans to join together to develop a "smart" electric power grid, promote clean energy and lobby Washington and persuade politicians to push for major policy changes in energy.

The pairing is the strongest business alliance in support of the renewable energy sector, Google is involved in geothermal, solar and wind-generated electricity, and GE is now one of the biggest players in the wind power industry, developing hybrid locomotives, water reuse solutions and photovoltaic cells.

"There is no such thing as a perfect free market. It is a market that needs a little catalyst from the government and then I think the entrepreneurial dollars will flow to that."
Jeff Immelt, CEO, GE

The benefits of renewable electricity can not be fully realised without updating US power transmission lines into a "smart grid" that lets people track and control what types of power they use and when, both Google and GE believe that they can contribute to implementing this grid.


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