Thursday, 11 September 2008

New Apple Range a Little Bit Greener

Apple CEO Steve Jobs unveiled the latest Apple products available now, and focused on the environmental side of the new iPod nano and iPod touch he said;

Keynote Speech iPod Nano (Time Stamp 24m 20s to 25m 30s)

"We want to be, just really environmental sensitive with these products we ship alot of them. We are constantly worried about reducing the size of the packaging, and the transportation carbon that we spend to move these around the world. But, the biggest thing we worry about are the toxics, and we have an enviornmmental checklist we use internally on everything, and I have to say the new iPods are looking great from this point of view, they are arsenic free glass, they're BFR free, completely mercury free and PVC free. And, they are highly recyclable materials, the aluminium and the glass, high recyclable. So, we are really trying our best and there is more we are going to do in the future, but so far, we think these new nanos are the cleanest toxic free iPods we have ever built."

Keynote Speech iPod Touch (Time Stamp 45m 27s to 45m 47s)

"And, environmentally, the checklist looks a lot like the Nano, arsenic free glass, BFR free, mercury free, PVC free, and again with the stainless steel and the glass, highly recyclable enclosure. So we are really pleased with that."



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