Picture: Cow Bins Installed at M5 to be Removed

Bins installed in a field adjacent to the M5 motorway near Weston-super-Mare to raise public awareness to recycling are to be removed after the waste management firm Taylor, received emails which suggested it is causing traffic disruption.

The unusual Friesian-patterned "herd" is part of an initiative to encourage young people to recycle waste. The bins primarily designed for use in schools are proven to deliver 61% increase in recycling. The bins from the field will be given to schools in the local area from September.

"We are most concerned to ensure that our display does not give rise to a hazard. Before we put the Cowbins there, our health and safety manager spoke to the county council and Highways Agency and they didn't have any concerns about them. We also looked at other much more noticeable and potentially distracting features such as the wicker man by the M5 near Taunton and noted even that did not cause the slowing down of traffic to look at it. If there was any doubt at all, removing them was the safest option."
Dr David Gillett, Sales and Marketing Director, Taylor